Yamuna's Incense Serenity Sublime

Described as "Deeply relaxing. Soothing. Bright." with a scent profile based on cedarwood and frankincense, Serenity Sublime is a hand-rolled masala style incense made in India (most likely in Pune), and sold in Lithuania by Yamuna's Incense. 

The cold-throw scent on the stick has vanilla and sweet white chocolate dominate over tree bark and damp leaves. It's an attractive scent, though a little too similar to incense from Pune and Vrindavan, especially those made by HMS and VNS, for a person familiar with those incenses to get excited. Some of the scents offered by Yamuna's Incense do have an original twist, though a number of others are just too much the same as those sold by other European own brand importers such as Temple of Incense, Pure Incense, Bhaktivedanta Manor / Sacred Boutique, etc. On the whole I like Yamuna's Incense, especially when there is a sense of Yamuna getting involved in the scent profile to create a marriage of Lithuania and India, though the further I get into the range and come upon yet another overly familiar scent, minor tweak or not, the less interested and more jaded I become. If you're not too familiar with incense from Pune and Vrindavan, and you like the  Temple of Incense brand, you'll likely really enjoy Yamuna's Incense. 

The scent on the burn has less awareness of the vanilla, and more of the wood and resin comes forward. It has a gentle profile, and, because a charcoal is used instead of wood paste, there are no off-scents. It is a lovely incense, and lives up to the blub of being "relaxing" and "soothing".  I do like this. 

Available starting at €14 plus shipping from Yamuna's Incense in Lithuania. If ordering outside the EU, ask Yamuna to check custom regulations carefully, otherwise you may pay a fine. 

Date: Oct 2026   Score:  38/50

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Yamuna's Incense

Yamuna's Incense Whirling Dervishes

One of the things that attracted me to the Lithuanian-based start-up Yamuna's Incense was the names of the scents: Seduce Me Not, Sing Me a Rainbow, The Summers We Forgot, etc. I like when names are creative, romantic, and playful. This one is Whirling Dervishes, which is  described as "Exotic. Meditative. Hypnotic.", and has a scent profile based on agarwood and jasmine. There's also some vanilla in the mix. An attractive mainstream Indian incense scent which will be familiar to those who buy incense from Vrindavan and Pune. Though it also has a slightly modern perfumed edge which is quite floral, and so ties in with the intended scent profile of jasmine. 

The fragrance on the burn is gentle and refined. It is Indian incense though with a sweet, modern, Western vibe. Woods, florals, and vanilla are in the accord. There's nothing particularly unusual or special about the scent, though it does behave well, and - thanks in part to the combustible being primarily a charcoal, and so having no smouldering off notes that can come from using a wood paste combustible, it is all quite clean and pure.  And it does leave a sweet and attractive aroma in the room for a good while afterwards. Nice one.

Available starting at €14 plus shipping from Yamuna's Incense in Lithuania. If ordering outside the EU, ask Yamuna to check custom regulations carefully, otherwise you may pay a fine. 

Date: Oct 2026   Score:  39/50

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Yamuna's Incense

Yamuna's Incense Sing Me a Rainbow

The packaging of Yamuna's Incense is elegant and stylish. The colours are carefully chosen and refined to convey a sense of quality, sophistication, and modernity, yet with an awareness of tradition. As with a number of small modern European own brand incense operations, the same packaging is used across the range - the only difference being the scent name is either hand-written or machine printed somewhere on the packaging. With Yamuna the name is hand-written along the side of the box in a gold colour that matches the logo and the tissue in which the sticks are wrapped.  A peacock feather was included in my order - I don't know if this is the case with every order. I like the peacock feather - which is quite ethical, as peacocks shed their feathers every year. 

The blurb for Sing Me a Rainbow is "Airy. Comforting. Soothing." The scent profile is based on lavender and sandalwood. The cold-throw scent on the stick is dominated by vanilla, which is typically found on incense made in Pune, especially by Haridas Madhavdas (HMS). There are also attractive woody notes. To anyone familiar with Pune or HMS incense, this scent will be like an old acquaintance. I like such vanilla based incense, though it can have its limitations - the vanilla tends to make the various fragrances smell too much the same, regardless of recipe tweaks; the sweetness can be cloying after a while; and the vanilla can somewhat dominate. If this was my first encounter, I would be delighted with this, but after several years of smelling vanilla based incense, I have started to take such scents for granted, so I find them less delightful than I once did. 

The scent on the burn is soft, pleasant, sweet, woody, gently woody with some faint resin. It's a decent accord, well done. It's more of a traditional incense scent than some of the modern scents that Yamuna does. Kind of mainstream, along the lines of incense sold in Pune and Vrindavan, so - for me as a jaded, long-term incense hunter - not quite so interesting and exciting as some of the other scents  I've tried from Yamuna - with less of the Lithuanian connection; though certainly attractive as a top end everyday incense.  

Available starting at €14 plus shipping from Yamuna's Incense in Lithuania. If ordering outside the EU, ask Yamuna to check custom regulations carefully, otherwise you'll have to pay a fine. 

Date: Oct 2026   Score:  33/50

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Yamuna's Incense

Yamuna's Incense Timeless Splendours

Yamuna's Incense in Kaunas, Lithuania's second largest city, is a recent start up - a marriage of Indian and Lithuanian cultures. Yamuna tells me that "Yamuna’s Incense is conceptualized in Lithuania, most of the fragrances are inspired and created by me and the incense is manufactured in India. We use some local ingredients, for instance Baltic amber oil, spruce resin, sage, thyme, etc". Yamuna's incense is well-made modern-aroma room-freshener incense, which sits well with me, and is part of a growing trend along with Smells Like Spells of Lithuania and  Oneironaut in London, of Europeans creating/ordering fragrances for incense made in India or Nepal.  

The sticks are smoothly hand rolled - at first sight they appear extruded because they are so even and consistent, though the twists from hand-rolling can be seen on the ends near the stick. There are little sparkles in the paste, such as are sometimes found on incense made in Pune, especially by Haridas Madhavdas (HMS). The scent on the stick is attractively volatile - rising boldly to greet and embrace. Old timber, sweet tobacco, frozen orange juice, stale pipe smoke, vintage claret, and a sense of sweet, manly outdoors. It's a compelling aroma. The blub says: "Smoky. Leathery. Enchanting.", and I find that acceptable. The profile is based on oud from Laos which is described as "smoky-sweet, with ... syrupy wood and dried fruit", which fits this cold-throw fragrance very well. 

The scent on the burn is gentle, well balanced, and beautifully fragrant. There's woods, and fruits, sweetness and some sharpness, so nothing cloys or irritates. The scents from the stick come together harmoniously and deliciously. There is something playful and delicious about a fragrance that is both sharp and sweet - like a well made lemonade. There is honey here, soaked into the wood. It's like orange blossom honey on fresh wholemeal bread. Its gorgeous. I love this. I truly do. 

Available starting at €14 plus shipping from Yamuna's Incense in Lithuania. If ordering outside the EU, ask Yamuna to check custom regulations carefully, otherwise you'll have to pay a fine. 

Date: Oct 2026   Score:  48/50

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Yamuna's Incense

Oud explored

Amayah of Delhi

Amayah is a brand name of Floria, a wellness and home-fragrance company founded in 2017 in New Delhi. The cones are loosely wrapped in brown paper and popped inside a simple cardboard box. There is minimal information, though I do note the wording says "Packed and Marketed by Floria", which suggests that the company doesn't make the cones themselves. They may be made in Delhi, or may be made anywhere in India. If you come upon them on Amazon or in your local incense shop, avoid them. Spend your money on something more worthwhile and of better value. 

Reviews

Amayah Eucalyptus Dhoop Cones (P)
Oct 2026 - Score: 19

  

Amayah Nagchampa Dhoop Cones (P)
Oct 2026 - Score: 17

Reviews: 2

High score: 19

Low score: 17

Average: 18

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Incense in India

Amayah Nagchampa Dhoop Cones

Soapy fragrance on the cone. leaning more toward sandalwood than nag champa. Touches of purple florals - violets mostly. Mild volatility. 

Cones are made of wood paste, so when burned there is more of a scent of ash and smouldering paper than there is of nag champa or anything close to an attractive scent. 

I bought these out of curiosity because they are sold by a Delhi company, and there is a rustic earthiness in the packaging, but they are bargain basement shit. The sort of stuff that gives perfumed incense a bad name. Very little effort has been made to produce even half decent incense. The folks involved in this are just after money, and should be ashamed of themselves. They do not deliver on the promise or the price. 

That said, I've had worse. But these are a waste of money.  

Date: Oct 2026   Score: 17/50  

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Amayah of Delhi

Amayah Eucalyptus Dhoop Cones

Amayah is a brand name of Floria, a wellness and home-fragrance company founded in 2017 in New Delhi. As Delhi is one of the places we are visiting in India, and I know very little about incense from Delhi, I was curious, so I added these cones to an Amazon order. 

I like the rough and ready packaging. The cones are loosely wrapped in brown paper and popped inside a simple cardboard box. There is minimal information, though I do note the wording says "Packed and Marketed by Floria", which suggests that the company doesn't make the cones themselves. They may be made in Delhi, or may be made anywhere in India.

They are large, firm, wood paste based cones, hand moulded, and dipped in a basic eucalyptus scent - most likely Eucalyptol, which can be extracted from a selection of herbs or cheaply    synthesised. The scent on the cone is a pleasant though unremarkable camphor. The scent when burned, because wood paste has been used, is smouldering paper. 

The end result is an everyday bargain basement cone that does less than it should. 

Date: Oct 2026   Score: 19/50  

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Amayah of Delhi